1. Attract the attention of your target market. You must do what you can to stand out from the crowd. A short skirt and high heels work to attract a prostitute’s client. (It may also help a blog post get read) Click through for more Tips… If You're Game... 
2. Market in the places your audience can be found. Whether it’s street corners or specialty publications and websites, get in front of your prospects’ eyeballs. Pros don’t attract clients in church pews.
3. Upsell. After getting a ready and willing customer, expose them to options they might not have considered. Turn a downtown trip into an around-the-world adventure.
4. Have a clever or catchy brand name. Call girls marketing under Fantasy and Desire usually attract more calls than Fanny and Mabel.
5. Offer a product or service people want or need. ‘Nuff said.
6. Make the transaction easy. The less forms and red tape the better. A simple in and out procedure works best.
7. Promise quality and good customer service. The promise may get you a one-time sale but good customer service will have them coming again back.
8. If you want to charge more, offer something they can’t get anywhere else. Just like fruit, the rare and exotic always sell for more.
9. Have a call to action. Ask for the date. Be persistent.
10. Market happiness. Every client wants to walk away satisfied. Give them a happy ending.
Bonus Marketing Tip: Sex sells.
Caveat: There is, however, one thing you should avoid in marketing and sales: Screwing your customer.
PB Note. (I cannot personally attest to the validity of the claims in this article..
Reproduced from a blog written by Joseph Ferrara at http://bit.ly/aia99k
5 Responses
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Very cool article… you’ve got to think that for a working-girl to be successful, she too must market her product well. I’d never really thought about it before!
PB, I thought it was your genius initially. Great article.
Relevant and entertaining.
KM
Kim, Everyone has a product to sell. Some are just wrapped ‘differently’.
Kelly, If I’d written that ‘first hand’ I’d have had a LOT of explaining to do at home.
That is absolutely brilliant! I’m applying those concepts to my own business! Well…most of them! I KNEW there was a reason you guys called yourselves “Professionals”. LOL!
Ezz, I had to get a Hooker into a Professionals blog post..
BTW, Which of the Ten Points are you planning on applying to your business ventures ?.. hahaha.